#95. Boobs and the Customer Discovery Journey with Amy VanHaren

SUBSCRIBE: iTunes | Stitcher | Spotify | Download | Duration: 36:53

“That which is meant for me will not pass me by.” ~ Amy VanHaren


Hey you wild women!

Amy VanHaren is a mother, writer, speaker, and the founder of the community-driven breastfeeding and baby feeding support platform Pumpspotting.  After experiencing deep isolation while trying to navigate working and breastfeeding, Amy saw a better way to unite and empower all the nursing and pumping women of the world. This led to her creating Pumpspotting, an amazing platform that connects and nourishes new parents throughout the entire postpartum journey to help families meet their feeding goals.  

In this week's episode, Boobs and the Customer Discovery Journey, we're talking about all things when it comes to breastfeeding in the workplace and fulfilling customer needs.

In this episode, you will learn about:

  • The value in making breastfeeding a part of the conversation in the workforce

  • Steps to get through the customer discovery process and idea validation

  • Innovation vs invention 

What it means to be a WILD woman:

“Being a wild woman means to be unabashedly fearless, to boldly go forth towards what motivates you and moves you and to have enough faith that the universe will transpire in your favor to build the path before you. Just to be bold, put yourself out there literally in motion and go forth with what drives you.” - Amy VanHaren

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#96. How to Manifest Dreamy Collaborations with Anna Lozano

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#94. How to Market to Gen Z with Tina Wells